Output
- Design
- Development
- E-commerce
- Website
Overview
Working with the team at THIS to maintain their brand while implementing design and development changes to their website on an ongoing basis.
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Project Details
The challenge:
THIS needed a web development team to manage the website, create new page templates and implement landing pages for PR stunts.
The approach:
Working with THIS, we continuously developed and implemented new strategies, custom functionalities including recipes, store locators, multiple landing pages, product customisers and more.
We worked closely with their Marketing team to generate ideas and implement changes including:
- Rebuilt 90% of website as ongoing development
- Designed and built more than 15 landing pages
- Implemented gated content
- Interlinking of product pages and recipes
- Activation of E-Commerce functionality
THIS is a plant-based meat alternative company with around 20 products on the shelves and freezers of Tesco, Sainsburys, Morrisons, ASDA and a many more. They specialise in creating realistic meat alternatives (and filming random shenanigans tricking people into believing it is real meat).
The company has seen massive growth since they were founded in 2019, with over $78m in funding.
The branding and initial concept for the website was created by the incredible team at Johnson Banks.
new landing pages created
increase in Av. session duration
reduction in bounce rate
“Freshly Brewed have been an absolute joy to work with due to their endless flexibility, responsiveness, and upbeat and positive approach. On the digital side of the business, they are one of the only companies we have wanted to work with. Since THIS was founded, they have been reliable in delivering for us.”
Andy Shovel – Co-Founder, THIS
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